WELCOME...

26th October 2022

“Grant was looking for a partner to help him grow his fledgling Lewis Grant business in the Argyll Arcade, and since I was still working London and fed-up with travelling up and down from Glasgow, we came up with a new concept: ROX – Diamonds & Thrills!”

Sounds simple, right?

It certainly sounds like Kyron and Grant whose irrepressible enthusiasm and energy has combined with that of a stellar team, to build something like ROX in a blur of 20 years. Far from simple in execution, but supercharged by passion and self-belief.

The simple thing was the idea – like all brilliant ideas, only obvious when someone else has it. Plenty still attempt to ape the lavish ’ROX’ experience, which never feels ‘salesy’ and always feels like a treat (with its own fine jewellery to boot), but ROX have never sat on their laurels, constantly keeping the competition guessing. A new shiny Hublot boutique in Edinburgh, London openings in Battersea Power Station: all in a year’s work, regardless of post-pandemic uncertainty.

We’ll let the rest of our long-established annual magazine do the talking. It just falls to usto thank you for listening, for shopping, and of course for partying. After all, diamonds and thrills never come from empty rooms, no matter how fabulously appointed.

Let’s raise a toast to the next twenty years, Cheers!

Alex Doak and Laura McCreddie-Doak
Editors-at-large

Hublot Spirit of Big Bang Titanium Watch 42mm 642.NX.0170.RX

HUBLOT
Spirit of Big Bang
76848 | £19,100

TOM FORD Cashmere Scarf

TOM FORD
Cashmere Scarf

ROX Love Pear Cut Yellow Diamond Halo Ring

ROX
Love Pear Ring
76156 | £13,550

JIMMY CHOO Shoulder Bag

JIMMY CHOO
Shoulder Bag

Hublot Big Bang One Click Steel Diamond 39mm Watch 465.SX.1170.RX.1204

HUBLOT
Big Bang One Click
64792 | £13,000

CONTINUE READING

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ROX at 20

TWO DECADES OF DIAMONDS & THRILLS

Long-time friend and early champion of the brand, Laura McCreddie-Doak on how ROX changed jewellery retail (for the better, mind).

The IT Girl related

THE IT GIRL

Celebrating 20 years of the quintessential ROX woman with an homage to the ultimate IT girl.