FINE AND DANDY

17th March 2018

Taking on the role of dandy has long been about more than being a snappy dresser.

Yes there is no escaping the fact that sharp tailoring and outlandish accessories are a staple of the look, however, grooming also plays an integral role. A modern man about town appreciates the importance of showing off his stylish persona in more ways than one, often expressing his individuality through his twirling moustache or luscious beard. It may have existed for several centuries but dandyism is alive and well with forward thinking gents strutting their stuff like peacocks – their immaculate grooming acting as their feathers.

A modern dandy understands that grooming extends to more than trusty soap and hot water and isn’t afraid to invest in quality grooming products such as a signature scent or a shaving kit – there is no such thing as over the top when it comes to personal hygiene. With that in mind we’ve pulled together a selection of some of the best male grooming products on the market to help you unleash your inner gentleman.

Dandyism might date back to the 1700s when the original dandy Beau Brummell, the chap celebrated for starting the movement, hit the scene but the last thing you want is to look like that’s when you last got a decent sleep. Cover up bags, blemishes and circles with this eye concentrate and thank us later.

If you want to look the part it’s important to show your luscious locks the care and attention they deserve. Not simply a case of looking clean, a modern dandy’s hair must be thick and luxurious to be the envy of everyone around you. Silk powder, aloe vera and wheat protein join forces to create a truly incredible formula to ensure volume as well as dealing with unruly strands and split ends – it’s win, win.

Finding a signature scent can sometimes be easier said than done. Instantly recognisable as yours it’s vital that your weapon of choice reflects your style and personality whilst smelling good, naturally. This offering from Tom Ford boasts notes of Orchid, Patchouli, Bergamot and Black Plum along with earthy scents – a manly yet modern scent.

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Geneva doesn’t ‘do’ post-Christmas blues – instead, all things haute and horological are celebrated with January’s spectacular SIHH trade fair and the LVMH group’s intimate Geneva Days showcase. As always, ROX was invited to the party, and we didn’t come back empty-handed…

We all have that one person. That one guy who, regardless of what others might think, is the epitome of all that is suave in our eyes. Whether it’s the way that he dresses to how he carries himself with a sense of effortless cool no matter the situation, there is no denying that we all have a style icon that we aspire to.

There’s no denying the power of male grooming. So rather than sifting through the minefield of products we’ve handpicked the best for you to try now!